Privacy Policy

Our Commitment to Your Privacy

Latin Hiwr ("we," "us," or "our") operates the hiwr.us dating platform, connecting American men with Latin American women for meaningful relationships and marriage. We understand that sharing personal information online requires trust - especially on a dating platform. This Privacy Policy explains exactly what data we collect, how we use it, who we share it with, and the rights you have over your information. We are committed to transparency, data minimization, and treating your privacy with the same care and respect you deserve in every interaction with Latin Hiwr.

This policy applies to all users of our website, mobile applications, and related services. By creating an account or using our platform, you agree to the practices described below. If you have questions at any point, our support team is available at [email protected].

Information We Collect

We collect the following categories of information to provide, improve, and secure our matchmaking services:

• Personal Information: Name, email address, date of birth, gender, and geographic location provided during registration
• Profile Data: Photos, biographical descriptions, relationship preferences, cultural interests, and language abilities you add to your profile
• Communication Data: Messages, video chat logs, and interaction history between you and other members on the platform
• Usage Data: Pages visited, features used, search filters applied, time spent on the platform, and interaction patterns
• Device & Technical Data: IP address, browser type and version, operating system, device identifiers, and referring URLs
• Payment Information: Billing details are processed securely through PCI DSS-compliant third-party payment processors - we do not store your full credit card number on our servers
• Verification Data: Government-issued ID images and live photo submissions used during our profile verification process

How We Use Your Information

Your data powers the features that help you find genuine connections. Specifically, we use your information to:

1. Profile Matching & Recommendations: Analyze your preferences, location, and activity to suggest compatible Latina matches through our matching algorithm
2. Communication Features: Enable messaging, video chat, real-time translation, and notification delivery between you and your matches
3. Safety & Verification: Verify member identities, detect fraudulent profiles, prevent scams, and maintain platform integrity using AI-powered monitoring
4. Platform Improvement: Analyze aggregate usage patterns to improve user experience, develop new features, and optimize site performance
5. Customer Support: Respond to your inquiries, troubleshoot issues, and provide personalized assistance through our 24/7 support team
6. Legal Compliance: Fulfill legal obligations, enforce our Terms and Conditions, and protect the rights and safety of our users

Third-Party Data Sharing

We never sell your personal information. This is a core principle at Latin Hiwr - your data is not a product. However, we may share limited information with trusted third parties under the following circumstances:

• Service Providers: Hosting providers, email delivery services, and analytics tools that help us operate the platform - all bound by strict data processing agreements
• Payment Processors: PCI DSS-compliant payment gateways that securely handle subscription billing and transaction processing
• Security Partners: Anti-fraud and identity verification services that help us maintain a safe, scam-free environment for all members
• Legal Authorities: Law enforcement or regulatory bodies when required by law, court order, or to protect the safety of our users and the public

We do not share your profile information, messages, or photos with advertisers, data brokers, or any third party for marketing purposes.

Your Rights and Choices

You have full control over your personal data on Latin Hiwr. Depending on your jurisdiction (including GDPR for EU residents and CCPA for California residents), your rights include:

• Access: Request a copy of all personal data we hold about you
• Correction: Update or correct inaccurate information in your profile or account
• Deletion: Request complete deletion of your account and associated data by emailing [email protected]
• Opt Out: Unsubscribe from marketing emails and promotional notifications at any time
• Data Portability: Request a downloadable copy of your data in a standard machine-readable format
• Restrict Processing: Limit how we process your data in specific circumstances
• Withdraw Consent: Revoke previously given consent for data processing where consent is the legal basis

We respond to all data rights requests within 30 days. Account deletion requests are processed within 14 business days, after which your data is permanently removed from our active systems.

Cookie Policy

Latin Hiwr uses cookies and similar tracking technologies to enhance your experience on our platform. The cookies we use fall into three categories:

• Essential Cookies: Required for core platform functionality - login sessions, security tokens, and preference storage. These cannot be disabled without breaking site functionality.
• Analytics Cookies: Help us understand how members use the platform, which pages are most visited, and where users encounter issues. This data is aggregated and anonymized.
• Preference Cookies: Remember your display settings, language preferences, and theme selection (light/dark mode) for a personalized experience across visits.

You can manage or disable cookies through your browser settings at any time. Please note that disabling essential cookies may affect platform functionality, including login and messaging features.

Children's Privacy

Latin Hiwr is strictly for adults aged 18 and older. We do not knowingly collect personal information from anyone under 18. If we discover that a minor has created an account, we will immediately terminate the account and delete all associated data. If you believe a minor is using our platform, please report it to [email protected].

Data Retention

We retain your personal data for as long as your account remains active or as needed to provide our services and fulfill legitimate business purposes. Inactive accounts are automatically flagged after 24 months, and associated data is purged after 36 months of inactivity. Certain records may be retained longer when required by law, such as financial transaction records or data related to ongoing disputes or legal proceedings.

Data Security

Protecting your data is fundamental to our operation. Latin Hiwr employs industry-leading security measures including:

• 256-bit SSL/TLS encryption for all data transmitted between your device and our servers
• PCI DSS Level 1 compliance for all payment processing and financial data handling
• Regular third-party security audits and penetration testing
• AI-powered anomaly detection monitoring for unauthorized access attempts 24/7
• Encrypted database storage with role-based access controls for internal teams

While no system can guarantee absolute security, we continuously invest in the latest security technologies and practices to safeguard your information against unauthorized access, alteration, or disclosure.

Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we will notify you via email and display a prominent notice on the platform at least 14 days before the changes take effect. We encourage you to review this page regularly.

Contact Us About Privacy

If you have questions, concerns, or requests regarding your privacy or this policy, please contact our dedicated privacy team:

• Email: [email protected]
• Phone: 1-800-LATIN-DATE (Mon-Fri, 9 AM - 6 PM EST)
• Response Time: We respond to all privacy inquiries within 48 hours

For general support inquiries unrelated to privacy, please visit our Contact Us page.